Launched in 2002, Lightform Lighting was conceived as a platform to deliver sophisticated and contemporary lighting to designers and clients in the Valley. Representing over 150 well-researched manufacturers from across the globe, we bring an extensive selection of products and applications to elevate your project to the next level. Lightform collaborates with a multitude of incredibly talented designers, architects and contractors throughout the region. With nearly thirty years in the industry, we assure exceptional design and client services.
OWNER / FOUNDER
CHAD M. ROTHE
Chad’s journey with lighting began in 1994 with an apprenticeship at one of Arizona's most avant-garde lighting showrooms. Through his experience, he developed extensive knowledge in the field of lighting design and product technology; with a vision to one day operate his very own lighting showroom. In 2002, Chad started Lightform Lighting to provide a platform for his progressive approach to lighting to come to life. With many years of experience in the industry, Chad has been involved in illuminating high-end residential and a multitude of commercial projects that include offices, retail, multi-family, hotels, restaurants and bar/club establishments. He operates on the principal that great lighting is one of the single most effective forces in interior design and architecture, but arguably the most neglected. At Lightform Lighting, Chad and his team will explain illuminating technology and make the art of lighting accessible to everyone.
Originally from Minneapolis, Minnesota, Abbie comes to Lightform with a Bachelor of Arts in Interior Design from the University of Wisconsin - Stout. Through her schooling, Abbie studied art and design for six months in Florence, Italy. She participated in studies of interior design, color theory, space planning, sustainability and life drawing. Abbie believes that the world of lighting has created a deeper element of knowledge and inspiration in design and interiors for her. Traveling and experiencing new cultures during her time in Europe has motivated Abbie to explore the world whenever opportunity arises. In her spare time, she loves reading biographies and non-fiction, as well as spending quality time with her fiance and family.
Madison is an Arizona native who is currently working towards her Associates of Science as well as a Bachelor of Arts in Interior Design at Scottsdale Community College. Having always had an affinity for design, Madison feels that lighting has increased her love of design and broadened her knowledge of interior spaces and decor. Watching home design and remodeling shows while growing up has led Madison to discover her path in interiors, textiles and lighting.
Lynn joined Lightform five years ago and brings a keen sense of design, creativity and spunk to the team. She holds a Bachelor of Arts in Interior Design from the University of Nebraska – Lincoln. In tandem with evolving her knowledge of lighting, Lynn also possesses a passion for photography and continues to develop her skills by learning how specialized lighting enhances design and photography. Lynn joins the Lightform team as a part-time member so that she may have the opportunity to fulfill her primary role as a proud mother to her two wonderful children.
Suki manages the flow of Lightform product orders and shipment progress. His many years of exposure to the design and fabrication industry led him to find a home with our Lightform team. Suki believes that lighting breathes life into a room through illumination, creating depth and soul within a space. Suki comes from a background of business and attended the W.P. Carey School of Business at Arizona State University. On his free time, Suki trains as a competitive runner and swimmer, where he specializes in monofin swimming. He also holds an International Educator’s Certification for Nails and competes internationally with numerous accolades under his belt.
Elaine comes as a highly qualified accountant to the Lightform team with an extensive background in finance. Throughout her career at major institutions, Elaine controlled and monitored expenditures of multi-million dollar budgets. She has also managed government and private grant dollars through her time with non-profit organizations. Elaine eventually followed a career path that led her to control accounts for a design studio in Scottsdale, Arizona. Through her exposure to the design industry and creative seeking minds, Elaine crossed paths with Chad Rothe, allowing her the opportunity to join Lightform’s creative team of professionals. Elaine has been an invaluable member of the Lightform family since joining nine years ago.
Teunny oversees Lightform’s procedures and operations. She is a graduate of Montana State University where she holds a Bachelor of Science in Environmental Design and a Master of Architecture. Her training in high-end residential has led her to work for award winning design firms such as The Construction Zone and PHX Architecture. Teunny’s vocational background encompasses multiple realms of interest within the design and construction industry. She believes that lighting and architecture go hand-in-hand; knowledge of lighting has allowed her to become a better architect and knowledge of architecture has led her to better understand lighting. Teunny's instrumental role as the architect for Lightform's showroom was incredibly rewarding as she was able to design the space for Chad to incorporate his lighting mastery. Teunny has traveled extensively through Europe and Asia where art, architecture, culture and food are her favorite pit stops. She enjoys spending her time in furniture design, travel, books, golf and custom fabrication. Teunny is fluent in both English and Cambodian.
Khan was rescued by Chad in 2010 while seen darting through traffic in a Phoenix neighborhood. After performing his due dilligence, Chad became a proud father to the miniature pinscher/ chihuahua mix. These days, Khan happily works at Lightform Lighting as the greeter and mascot. He spends his days lying about the Lightform showroom, keeping the staff entertained (and in order) and greeting all clients who walk through the door.
SOCIAL MEDIA / MARKETING
Arlene manages Lightform's social media accounts. With a background in fashion, film and photography, this social butterfly has a keen eye for current trends and aesthetics. She is proficient in digital media platforms such as Adobe, Autodesk and Microsoft Suites. Arlene attended Santa Monica College with a focus on Interior Architectural Design which has given her first-hand knowledge in commercial and residential interiors. She believes that beauty and function are the perfect combination to any successful space; whether it be in your living room or live on Instagram. As a Los Angeles native, Arlene observed the likes of many social media influencers and has worked closely with several YouTube personalities. In her spare time, Arlene loves to travel abroad and spend time with her growing family. She enjoys reading, writing and meeting new people.
IT ENGINEER / NEWLAND SYSTEMS
Jeff manages Lightform's information technology systems in which he initially designed, built and installed. His twenty years of experience has enabled him to become extremely knowledgeable as well as being one of the most reliable IT engineers in the industry. Jeff's proficiency lies in network cabling and installation/maintenance of hardware for PC's, servers, printers, televisions, switches, routers and firewalls. Whether you require a new-build system or upgrade to an existing network, Jeff specializes in problem solving and can assess and offer solutions to any type of application. In his 6 years of being Lightform's IT engineer, one of Jeff's greatest attributes is his exceptional customer service and dedication to resolving client issues. Delivering a solution in a timely manner and assisting his clients as top priority is what sets Jeff miles ahead from his counterparts in the field of IT.